A more intelligent layer beneath campaign delivery.
Our technology is designed to remove the inefficiencies of standard buying environments. Rather than relying on broad platform logic and generic optimisation, we build a more controlled model around tailored algorithms, direct access, audience insight, and continuous refinement. That means better oversight of inventory, stronger fraud protection, clearer reporting, and more meaningful performance signals over time.
Pi’s proprietary media booking platform, built for precise buying across print, digital, and multicultural media markets. From brief to booking confirmation, faster, smarter, and fully traceable.
BOP gives campaign teams a structured operational layer for media booking, amendments, audit trails, rate card control, and post-campaign reporting.
Designed for complex media environments where market, language, audience, and supplier details matter.
Every step is logged, traceable, and easier to manage across teams, suppliers, and approval flows.
Templates, structured workflows, and supplier-wide scheduling help reduce manual campaign friction.
BOP turns fragmented print booking into a clean operational sequence; from media plan import to supplier confirmation and financial export.
A structured media plan enters the BOP system, replacing scattered manual entry with one controlled campaign input.
Imported from planning system
Schedule submitted across publication environments.
Ready for financial system / SMD export.
Between August 2019 and July 2021, The Media Store implemented the Booking Order Platform to manage live media bookings for Toyota — improving speed, accuracy, confirmation handling, and overall operational efficiency.
The case study video adds a human layer to the operational results, showing how the platform supported live booking workflows in practice.
Pi-rate is a digital media trading platform that leverages data, research, and technology to connect you with consumer groups likely to engage with and purchase your products. By combining millions of data points with AI, programmatic platforms, and DMP algorithms, Pi-rate creates detailed customer snapshots in collaboration with its partners.
Complete oversight across data, ROI, inventory, engagement, and fraud
No middleman; direct publisher deals bring cost reduction of up to 35%
Top SSPs ensure brand safety and fraud protection
AI-driven targeting for precise audience engagement
Polygon Targeting combines geospatial intelligence with data expertise
A built-in DMP provides continuous audience insights with tailored datasets
Real-time bidding, complete oversight, and direct publisher deals with no middleman.
100% premium inventory, exclusive pricing, and AI-driven targeting.
Polygon Targeting, a built-in DMP, and industry focus already live in education, with expansion underway across Vietnam, Malaysia, and Indonesia.
Our own DSP platform builds an algorithm completely unique and exclusive to you, custom-tailored to your product or service; unlike Google, which runs common algorithms across product buckets on trial and error.
A full-service agency from strategy to search to sales. Every client gets an on-call team with dedicated account management, so every dollar spent delivers maximum value.
38 years of media buying experience gives Pi exclusive access to premium publishers beyond Google's network.
Beyond the DSP platform, Pi employs Ad Chat, Polygon, and Pi Data to maximise performance, running on the latest technology for an edge over standard programmatic solutions.
Programmatic Guaranteed (PG) and Private Marketplace (PMP) deals combine the precision of programmatic technology with the security and quality of direct partnerships, reshaping how premium media is bought and sold in 2025.
An invite-only auction where publishers offer premium ad inventory to selected buyers, usually on first-look or priority access before inventory hits open auctions.
From beginning to end.
The largest buyers across all top open exchanges globally, including Smaato, Rubicon, MoPub, DoubleClick, OpenX, and Tencent.
Single-click RTB-powered access to curated deals for premium digital publishers.
Direct API access to top search engines worldwide, including Google, Bing, Baidu, and Weibo.
An approved marketing partner for buying on major social networks, including Facebook, Instagram, Snapchat, X, Spotify, Apple Music, and YouTube.
Across 36 campaigns delivered in 2024 (6-38 weeks each), Pi-rate consistently outperformed goals across every core metric.
Connect with Pi for global insights, precision targeting, and a media investment platform built to perform from beginning to end.
Get in touchContent and press release distribution across Pi’s curated premium publisher network - designed for relevant editorial environments, not reach alone.
Pi Newswire supports brands that need credible content placement, market relevance, and publisher environments aligned to audience quality.
A more controlled way to build visibility where editorial credibility, placement quality, and cultural relevance matter.
Pi’s domain-trained AI scores every ad creative before it goes live, helping campaign teams understand what will perform, and why, before media budget is committed.
Open AdPredict PDFAdPredict analyses text, image, CTA strength, audience fit, brand recall, visual clarity, and market relevance to identify creative weaknesses before spend begins.
A connected intelligence layer for more precise audience planning, market segmentation, geo-coded targeting, and search-led campaign activation.
Polygon Targeting, Pi Data, and PiWords work together to support smarter market understanding, sharper segmentation, and more deliberate campaign decisions.
Define campaign areas with more precision using location-based logic, custom areas, and geo-coded planning layers.
Use audience and market signals to understand where campaign opportunity is strongest before media spend begins.
Add search-led intelligence into planning, helping campaigns align with intent, demand, and market behaviour.
Instead of treating location, audience, and search as separate signals, Polygon Targeting connects them into one planning layer.
Our technology is designed to remove the inefficiencies of standard buying environments. Rather than relying on broad platform logic and generic optimisation, we build a more controlled model around tailored algorithms, direct access, audience insight, and continuous refinement. That means better oversight of inventory, stronger fraud protection, clearer reporting, and more meaningful performance signals over time.
Real-time bidding powered by PI learning, with oversight across data, ROI, inventory, engagement, and fraud.
Direct publisher deals reduce unnecessary intermediary costs, with the deck citing up to 35% cost reduction.
The platform is framed around 100% premium inventory, exclusive pricing, brand safety, and precise audience engagement.
Each platform solves a different part of the campaign journey, but together, they form one connected operating system for intelligence, creative quality, activation, execution, and distribution.
Geo-coded targeting, audience insight, and search-led signals help define where the opportunity is, who matters, and how campaigns should be planned before media is activated.
Pi’s technology ecosystem is designed around audience intelligence and activation rather than scale alone. By combining
proprietary datasets, performance insights, premium media access and real-time transparency, Pi enables more precise
audience engagement, greater contextual relevance and smarter decision-making across global campaigns.
Pi-rate is a proprietary media intelligence and activation ecosystem designed to integrate Pi-exclusive audience data,
optimisation frameworks and premium media access within one connected platform. Rather than functioning solely as a
traditional DSP, Pi-rate enables more intelligent audience engagement, real-time optimisation and transparent campaign
oversight across global markets.
Traditional formats depend on passive interaction. AdChat introduces a conversational layer directly within the ad unit, allowing users to engage, explore, and build intent before reaching the site. This typically leads to more qualified engagement and stronger downstream behaviour.
Standard location targeting relies on broad geographic assumptions. Polygon targeting uses geo-coded zones to define real-world audience catchments with far greater precision, allowing campaigns to align more closely with actual movement patterns and behavioural relevance.
They act as the intelligence layer behind activation. Pi Data supports audience understanding and segmentation, while PiWords strengthens search and intent-based strategy. Together, they inform more accurate targeting, messaging, and optimisation decisions.
They can operate both independently and as part of a connected system. However, their full value is realised when combined, linking audience intelligence, activation, and engagement into a more cohesive campaign approach.
Through direct publisher relationships, controlled inventory environments, and proprietary optimisation layers. This reduces reliance on opaque supply chains and allows for clearer visibility into delivery and performance.
Let’s connect and explore how we can elevate your business. Our international expertise and strategic insights will help you navigate the complexities of the market. Reach out today, and let’s start the conversation on how we can work together for your success.